A Monday full of exciting news. After picking up the CS_Summit trophy in Los Angeles earlier today we are now happy to welcome a new member to the SK Gaming family as we are partnering with Lagardère Sports, one of the leading sport marketing agencies.
At SK Gaming, we are proud to be the first CS:GO team to partner with Lagardère Sports, an agency that represents several world class sports teams, such as Borussia Dortmund and Paris St. Germain. "Lagardère understand the rich history we have in eSports and acknowledge the unique position of our teams. We are proud to have such a strong partner on our side and are very much looking forward to push our vision of SK Gaming forward together", says Alexander T. Müller, Managing Director of SK Gaming.
With its global network, Lagardère will open up new opportunities for SK Gaming and together we aim to grow our brand and keep our teams at the top of tournaments around the world. Especially the CS:GO community impressed our newest partner. "We view Counter Strike, in particular, as a very exciting marketing platform because of its enthusiastic community and the rapid, tactical way in which matches are played. In addition to Counter Strike, Heartstone and Vainglory also allow us to offer our partners two additional names in eSports as platforms for sponsoring and storytelling", says Robert Müller von Vultejus, Managing Director of Lagardère Sports Germany GmbH.
For more information around Lagardère Sports and our latest partnership head over to the Lagardère homepage to read the full announcement and follow our social media channels to stay up to date for all topics around our teams.
COO on paper, Jens is the SK all-rounder and takes care of everything around our organization. Often duos with Alex and can be heard from the next floor.
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