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Time:   02:32:36 CET   17:32:36 PST   20:32:36 EST   09:32:36 Seoul   08:32:36 Beijing

NEWS
Turtle finds new investors

By Duncan 'Thorin' Shields
Sep 15, 2009 18:12


ImageThe ESL's parent company, Turtle Entertainment, has announced the arrival of two new major investors. Said to be involved for several million euros Turtle's expansion plans will likely lack no strength behind them henceforth.

Turtle Entertainment, the company behind the Electronic Sports League, have announced acquiring new investors. Thanks to these companies, Crédit Agricole Private Equity and Corporate Finance Partners, Turtle will be receiving an investment which fragster.de is reporting as "as high as several million euros", which should certainly help bolster Turtle's plans for expanding abroad.

Executive director of Turtle Entertainment, Jens Hilgers, had the following to say about expansion plans:

"We will further enhance this corporate and community culture and go starched into the future expansion of our operations, especially in the non-european countries."


As part owners of the Chinese PGL one can wonder how highly Asia's market will factor into ESL's priority with this new found injection of investment.

Turtle Entertainment was known early on, internationally, primarily for their involvement running the CPL's European events. For a number of years these were the premier LAN events the continent had to offer and saw a number of teams and players make their mark and go onto further superstardom within esports. The relationship between Turtle and the CPL disintegrated around 2003 and since then Turtle, through ESL, has become known for expanding the highly successful Pro Series concept and exporting it outside of Germany. This coupled with taking over as the big name in major offline events for Counter-Strike has ESL pitched firmly at the top of the esports mountain for now.

Source: fragster.de via pressbox.de (in German)


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