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CGS gain Eurosport as Euro Broadcast Partner
Written by Malystryx in scene 3 months ago (66 comments) | Tagged in: cgs bskyb eurosport
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The Championship Gaming Series have branched out their exposure in Europe as Eurosport have signed a deal with BSkyB which grants them exclusive European broadcast rights for the CGS.

Eurosport has also received rights for CGS mobile and broadband broadcasts. With this new revelation the 2007 series of the CGS will be broadcast on primetime TV on EuroSport 2 next week from April 28th - May 3rd with the 2008 series to also be broadcasted later this year.

The CGS is already broadcast to the UK and Ireland through the Sky satellite package but with this deal will be "bringing CGS programming to 41 nations in continental Europe for the first time, including France, Germany, Spain and Italy".

"The deal with Eurosport will introduce CGS to more than thirty million new European households."
According to Andy Reif the Chief Executive Officer and Commissioner for CGS "the deal with Eurosport will introduce CGS to more than thirty million new European households and raise the profile of our sport with the television audience throughout Europe."

With this coup CGS has now acquired not only access to a new host of viewers but also take one giant step to getting eSports accepted as an actual sport.

The addition of Eurosport 2 coverage "will expand the overall reach of televised CGS programming to more than 400 million potential viewers across five continents"

"We can’t wait to bring the excitement, energy, and entertainment of CGS competitions into Eurosport homes across Europe."
"We're delighted to have established this relationship with CGS and to consolidate our strong relationship with Sky," said Jean-Thierry Augustin, General Manager, Distribution and Development at Eurosport.

"CGS is the right professional gaming partner for Eurosport as it shares our belief in high production values and passion in sports and combines this with an infrastructure which will turn competitive video gaming into a major spectator sport across the globe.

We can’t wait to bring the excitement, energy, and entertainment of CGS competitions into Eurosport homes across Europe. This is a unique opportunity for Eurosport 2 to talk to a growing element of its youth audience and strengthen its position as the next generation sports channel."

It seems that the league we believed was being playing far far away in a distant land suddenly has the tools to get into our homes and onto our screens.

CGS



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